In today’s fast-evolving world, businesses are increasingly recognizing the need to focus on sustainability and make a positive impact on the planet. One company that is setting itself up to revolutionize the future of green chemistry is Biomanity. With a clear mission to create more sustainable solutions in chemistry, Biomanity recently partnered with Impact Labs 4 Earth to develop an impact roadmap that will help the company launch its first industrial production and position itself as a trusted leader in the sector.
Client
Biomanity
Biomanity is an innovative company based in France. They have developed a Super Absorbent derived from chitin, a biopolymer and the second most abundant polysaccharide and one of the main components of crustacean and insect shells. This Super Absorbent is completely biodegradable, microplastic-free, bio-sourced and circular.
With their chemical innovation, Biomanity helps companies be more circular and face the challenges of ecological transition. The Super Absorbent can replace petrochemical super absorbents in many industries, such as cosmetics, hygiene and agriculture. Find out more about their product on their website.
Here’s how Impact Labs supported Biomanity in structuring their strategy for success:
INDUSTRY
Biotechnology
CLIENTS
Agriculture
Cosmetics, hygiene and health product developers
LOCATION
HQ in France
THE CHALLENGE
Building a Strong Foundation for Growth and Sustainability
Biomanity had ambitious goals, including:
- Launching their first industrial production in three years’ time
- Positioning themselves as a trustworthy and best-in-class impact player in green chemistry
- Preparing for their next investment round with a strong impact story
- Developing both a long-term impact strategy and a short- to mid-term impact roadmap
- Creating tools to assess, monitor, and communicate their impact effectively
For a start-up aiming to disrupt traditional industries, these goals required a well-defined approach to sustainable growth. Impact Labs stepped in to help develop the structure and tools necessary to achieve these objectives.
THE SOLUTION
To help Biomanity achieve its ambitious goals, Impact Labs focused on three main areas:
1. Impact Roadmap
Impact Labs facilitated a deep dive into Biomanity’s long-term vision by conducting individual interviews with the founders. Through this collaborative process, we defined the key strategies necessary for Biomanity to reach its sustainability and impact milestones. This roadmap also provided actionable recommendations to maximize their environmental and social impact while keeping growth in mind.
2. Impact Modelling
The next step involved a thorough audit of Biomanity’s existing impact models. Impact Labs applied a simplified Life Cycle Analysis (LCA) to assess Biomanity’s processes. We also set up a detailed impact plan with projections, establishing key performance indicators (KPIs) and tools to assess and monitor these metrics effectively.
On the left: a short-term analysis of the Impact KPIs for Biomanity.
3. Impact Communication Plan
Communication is key in raising awareness and securing investor confidence. With this in mind, Impact Labs helped Biomanity devise a plan to clearly and compellingly communicate their impact to potential investors and stakeholders.
KEY PRIORITIES
At the core of Biomanity’s impact roadmap there were five critical priorities for 2024:
- Defining Vision and Values: Biomanity’s success will stem from a clear articulation of their vision, mission, and core values.
- Preparing for Demonstrator Launch: A key technical milestone, Biomanity will focus on their first rough technico-economic model and securing suppliers and clients.
- Formalizing Eco-conception Requirements: The eco-design and sustainability aspect of product development will be crucial for ensuring that Biomanity’s products remain at the forefront of green chemistry.
- Designing a Sourcing Strategy: Securing sustainable suppliers is vital for maintaining eco-friendly operations.
- Setting up R&D and Sales Strategy: Integrating sustainability KPIs into both their research and commercial activities will ensure that Biomanity remains aligned with their long-term impact goals.
The Impact: Structuring Success and Securing Future Investment
By providing Biomanity with a structured impact strategy, effective tools for measuring and monitoring progress, and a clear communication framework, they’ve set the company on a path to position themselves as leaders in the green chemistry sector.
Additionally, by helping Biomanity better valorize its impact, Impact Labs has also prepared the start-up to be more attractive to potential investors and stakeholders in the coming rounds of funding. As Biomanity continues on its journey to revolutionize green chemistry, the foundation laid by Impact Labs will ensure they remain aligned with their sustainability and impact-driven goals.
